Event Management Software
Market Overview:
The Event
Management Software market industry is projected to grow from USD 7.5 Billion
in 2023 to USD 18.9 Billion by 2030, exhibiting a compound annual growth rate
(CAGR) of 14.12% during the forecast period (2023 - 2030).
The event management
software market is growing rapidly, driven by the increasing adoption of
virtual and hybrid events, the need to automate event management tasks, and the
rising demand for data-driven insights to improve event outcomes.
The key players in the event management software
market include:
·
Eventbrite
·
Cvent
·
XING Events
·
ACTIVE Network
·
etouches
·
EMS Software
·
Ungerboeck
Software International
·
SignUpGenius
·
Certain
·
Social Tables
·
Eventmobi
·
Hubb
·
Babylon
Software Solution (Macedonia)
·
Regpack
·
Webconnex LLC.
·
XING Events
·
Hubilo soft
tech privet limited.
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The key factors driving the growth of the event
management software market include:
The increasing
adoption of virtual and hybrid events: The COVID-19 pandemic accelerated the
adoption of virtual and hybrid events, as organizations sought to continue
engaging with their audiences despite the travel restrictions and social
distancing measures. Event management software is essential for planning,
executing, and managing virtual and hybrid events.
The need to
automate event management tasks: Event management can be a complex and
time-consuming process, involving a wide range of tasks, such as budgeting,
venue booking, speaker coordination, attendee registration, and event
marketing. Event management software can help to automate many of these tasks,
freeing up event planners to focus on more strategic initiatives.
The rising
demand for data-driven insights to improve event outcomes: Event managers are
increasingly looking to data to improve their event planning and execution.
Event management software can provide valuable insights into attendee behavior,
engagement levels, and ROI. This information can be used to make informed
decisions about future events.
Market Segmentations:
The event management software market is segmented
by component, deployment type, enterprise size, application, and region.
·
Component: The
software segment is expected to dominate the market throughout the forecast
period, owing to the increasing adoption of cloud-based event management
software.
·
Deployment
type: The cloud-based segment is expected to hold the largest share of the
market throughout the forecast period, owing to its affordability, scalability,
and ease of use.
·
Enterprise
size: The large enterprise segment is expected to account for the largest share
of the market throughout the forecast period, owing to the increasing
investment in event management software by large enterprises.
·
Application:
The corporate events segment is expected to account for the largest share of
the market throughout the forecast period, owing to the increasing number of
corporate events being organized around the world.
·
Region: North
America is expected to account for the largest share of the market throughout
the forecast period, owing to the early adoption of event management software
in the region.
Event management software is a valuable tool for
event planners of all sizes. It can help to streamline the event planning
process, automate tasks, and provide insights to improve event outcomes. As the
event management industry continues to evolve, event management software is
expected to play an increasingly important role in helping event planners to
achieve their goals.
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Here are some of the benefits of using event
management software:
·
Save time and
money: Event management software can automate many of the manual tasks involved
in event planning, freeing up event planners to focus on more strategic
initiatives. Event management software can also help event planners to reduce
costs by streamlining processes and eliminating errors.
·
Improve
efficiency and productivity: Event management software can help event planners
to be more efficient and productive by providing them with tools to manage all
aspects of their events in one place.
·
Enhance
attendee experience: Event management software can help event planners to
enhance the attendee experience by providing attendees with access to event
information, self-service tools, and networking opportunities.
·
Collect
valuable data: Event management software can help event planners to collect
valuable data about their events, such as attendance numbers, attendee
demographics, and feedback. This data can be used to improve future events.
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